For New Directions Community Credit Union, 2024 was spent not only celebrating their milestone 50th anniversary, but also making some changes that will have a positive and lasting effect on their members and the community they serve.
New Directions was originally founded by the employees of Franklin Steel in 1974. Over time, the credit union joined together with other local credit unions and eventually became known as Franklin-Oil Region Credit Union serving members in Venango County.
The addition of Crawford, Forest and Warren counties to the credit union’s field of membership in 2022 provided more opportunity for future growth. This expansion was the first of several exciting changes to come, including plans for a new Franklin headquarters and a third branch located in Titusville.
In March 2024, the credit union broke ground on its new Franklin headquarters located at 777 Allegheny Blvd. in Franklin. Just a few short weeks later, they purchased the former Medicine Shoppe Pharmacy in Titusville to be the location for their third full-service branch. This new office located at 206 S. Martin St. in Titusville is tentatively scheduled to open in February 2025.
After expanding its field of membership, the credit union decided to rebrand to New Directions Community Credit Union. The goal of rebranding was so the credit union could stand apart by creating a brand and name that not only reflects their community connection but also their growing membership base. The rebrand was unanimously approved at a special meeting of the members held on March 12, 2024, and subsequently was changed with an effective date of June 1, 2024.
In September, construction on the new Franklin headquarters was complete and on Sept. 10, 2024, their beautiful new building was open for business. To celebrate this momentous occasion, the credit union invited members and the community to join them for a week-long grand opening event in October.
New Directions Community Credit Union has proudly been serving their members for 50 years and is looking forward to continuing their tradition of bringing accessible and personal banking to the heart of the community. The credit union’s Mission is to provide their members with affordable products and essential services that simplify and empower their financial journey.
Membership in New Directions Community Credit Union is open to persons who live, work, worship, volunteer, attend school, regularly conduct business in, or who own a business in Venango, Forest, Warren and Crawford Counties.
